ABDO National Resource Centre secures new gold digital sponsor 

We have secured a new gold digital sponsor in Birmingham Optical.

Birmingham Optical is a leading supplier of optical equipment and services, with over 60 years of experience in the industry. The company offers a wide range of products, including diagnostic devices, ophthalmic lasers, intraocular lenses and other optical instruments from top brands like NIDEK and Keeler.

Committed to supporting eyecare professionals, Birmingham Optical provides extensive training and aftercare services, ensuring that optometrists and ophthalmologists can deliver the best care to their patients. Their innovative approach brings new technologies to the market, enhancing the efficiency of eyecare practices.

Birmingham Optical is also dedicated to community support, partnering with organisations such as The Prison Opticians Trust and CHECT to provide eyecare for underserved communities. This combination of high-quality products, exceptional service and community involvement makes Birmingham Optical a standout leader in the optical industry.

Lisa Field, head of optical division at Birmingham Optical, says, “I am delighted that we are taking on this new role as a gold sponsor of the ABDO National Resource Centre, Birmingham. This partnership highlights our dedication to supporting the centre with the services they provide to the optical community. The state-of-the-art facilities at the NRC are truly impressive. We’re very excited to be supporting them as they play such a crucial role in the training of the next generation of optometrists.”

Mat Stringer, NRC operations manager, commented, “Since the NRC opened its doors in 2018, Birmingham Optical has been a valued supporter of both the NRC and ABDO. They’ve provided clinical equipment, regularly utilised our fourth and fifth floor facilities, and now we’re delighted to continue this longstanding relationship through our gold digital sponsorship. Thank you to Birmingham Optical for their continued partnership and support.”

Find out more about the NRC digital sponsorship packages here.